Portfolio

Marketing automation is the backbone of any effective lifecycle campaign. Executed correctly, there is an opportunity to drive awareness, nurture leads, and redefine brands through personalized, data-driven campaigns. 

Marketing Automation Workflows

Three example flow charts:

  • Form submission workflow

  • Segmentation workflow

  • Lead nurturing campaign workflow

B2B Email Campaigns

Ideas across all lifecycle stages:

  • Awareness and engagement

  • Evaluation and conversion

  • Retention and loyalty

Marketing Analytics

Popular metrics and the questions they answer:

  • Is your website relevant?

  • Are your emails engaging?

  • Are you attracting quality leads?

Attract prospects, convert leads,
gain loyaty.